Clout Malibu

Today I took the opportunity of enjoying LA’s beautiful weather to drive up to Malibu and connect with my Mallorquin friend Christian Escario, who is directing Alex von Furstenberg’s new surf/skate lifestyle brand CLOUT. Christian has been doing an amazing job with the brand and renovation of its store in Zuma. I was really inspired by his creativity in branding the renovated space and merch. Above is a picture of this awesome display of skateboards, which are hung on an old dry cleaner rack that the cute boys behind the skate counter kindly obliged to operate. It was a bit of a thrill to see the skate decks rotate in front of me and we can’t wait to see the final result of the shop’s renovation at the opening party we are planning for them on the summer solstice. Take a sneak peek at Clout’s website: www.cloutmalibu.com

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~ by pinkcloudevents on May 14, 2008.

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